social media resources

How to Build a Non-Profit Social Media Calendar (with Workflow Tips and Content Ideas)

Creating a non-profit social media content calendar doesn’t have to be one of those tasks cause marketing professionals keep saying they’ll “get to… eventually.” Unfortunately, that often becomes the case for many social impact marketing teams.  When non-profit marketers juggle multiple urgent tasks, planning the social media content calendar becomes an afterthought. As a result, […]

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4 Ways to Motivate Customers to Reshare Your Brand Messaging on Social Media

For non-profit marketers, there’s nothing more powerful than having donors spread your message to their communities. When donors are passionate about a cause, they tell their friends and family about it. With today’s emphasis on visual storytelling, providing donors visual content they want to share is key to turning supporters into evangelists.

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