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Social Impact Resources Blog

Gifts that do Good: Your 2022 Socially Conscious Holiday Gift Guide

The holidays aren’t about shopping, but that sure does play a part. Knowing it’s hard to prioritize shopping for socially responsible brands, especially during the holidays, we’re releasing our second annual Socially Conscious Holiday Gift Guide of ethical brands and sustainable gift ideas that you can feel good about purchasing. For more ideas, check out…

How to Build a Non-Profit Social Media Calendar (with Workflow Tips and Content Ideas)

Creating a non-profit social media content calendar doesn’t have to be one of those tasks cause marketing professionals keep saying they’ll “get to… eventually.” Unfortunately, that often becomes the case for many social impact marketing teams.  When non-profit marketers juggle multiple urgent tasks, planning the social media content calendar becomes an afterthought. As a result,…

TikTok Tips: 3 Things Non-Profit Marketers Should Know

It’s not breaking news that TikTok has successfully implanted itself into the cultural conversation. In the past few years, we’ve seen it transform from a niche app for younger generations to a massively popular platform that has become a major competitor for social media giants like Facebook and Instagram. When a new platform has such…

Using Your Platform For Good: How Influencers and Celebrities can Establish Meaningful Non-Profit Partnerships

The “influencer effect” is a significant component of my upcoming book, “Good Influence: How to Engage Influencers for Purpose and Profit,” set for release in 2023. It is the power that public figures have to influence specific audiences. At Entertain Impact, we help non-profits tap into this phenomenon to amplify and meet the goals of…

Art for Cause: How Non-profits Can Partner with Artists for Change

When most non-profits ask about incorporating artists into their awareness and fundraising campaigns, they think about celebrities or influencer personalities. In their minds, what these public figures offer non-profits is their platform and reach. While we wholeheartedly agree with that value proposition, we want to ensure that non-profits don’t overlook the value that artists produce…

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The worlds population of young people is the largest ever, but most countries havent taken action to address their needs. Our work with Partnership for Maternal, Newborn and Child Health on their #1point8 campaign aims to change this. Together, we aim to amplify the voices of youth worldwide in the largest-ever gathering for adolescent well-being and show global leaders that this generation should be top of mind when forming policy.⁠
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Learn more about this issue impacting 1.8B young people worldwide using the link in our bio.
This year, make an impact with holiday gifts that make a difference. Weve put together a list of unique and affordable socially responsible brands that you can feel good about shopping from this season. ⁠
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Get the list using the link in our bio.
The midterms demonstrated the power of every vote. Were proud our #NoVotesBarred campaign with @newgeorgiaproject reached 1M+ Georgians and educated thousands on their personal voter eligibility. But there are still millions of Georgians under the false impression that they cant legally vote because of a past conviction. We wont stop until every Georgian is made aware of their #votingrights. Until then, we encourage everyone who can vote to do so, especially as we head toward Tuesdays Senate Runoff.
ICYMI: We created a Marketing Metrics Planner to help non-profits align their marketing activities, identify the right target KPIs, and track their progress. Use the customizable template to:⁠
- Balance out your communications tactics⁠
- Set realistic objectives⁠
- Connect KPIs back to your goals⁠
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Download the planner now. Link in bio.
Follow up your #GivingTuesday campaign with a creative donor “thank you” that keeps the momentum going. Read our blog for examples of mission-oriented thank-you ideas that reaffirm your campaign and extend the conversation with your supporters. ⁠
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Click the link in our bio to get the examples.
Attention socially conscious shoppers: We put together a holiday #giftguide of brands with sustainable, ethically sourced products and give-back programs. From toys and books to jewelry and spirits, our guide has something for everyone on your shopping list. ⁠
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Click the link in our bio to start browsing now.
Were thankful for @alysiareiner, @kerrywashington, and many others who supported our #NoVotesBarred campaign with @NewGeorgiaProject. As a result, hundreds of Georgians discovered their voting eligibility, which puts us that much closer to creating the representative democracy we deserve.⁠
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Swipe through to see the campaigns impact.⁠
A huge congratulations to this years Grammy nominees! We are bummed we didnt get a nomination, but it was an honor for Bangsokol: A Requiem for Cambodia, the album we released with Cambodian Living Arts, to be listed on the ballot alongside such talented artists. Best of luck to all who were nominated!
Do you still craft social posts hours before they go out? Scrambling to create content isn’t doing your digital marketing strategy (or your sanity) any favors. Take these steps to create a social media calendar and workflow that helps your team collaborate on making quality content that’s actually aligns with your strategy. 

Read the guide using the link in our bio.
Weve heard many purpose-driven leaders echo Dollys sentiment that the feeling of doing good really is addicting, and we agree. Thats why were happy to use the power of #causeinfluence to elevate non-profits and the social issues they champion. Lets keep doing good together. #NationalPhilanthropyDay
Problem: You track 20+ KPIs across multiple marketing channels, but your boss looks at a single KPI and wonders how thats helping your fundraising. Solution: Use this template to assign a set of tactics and metrics to each macro organizational goal and present it at the next Board meeting. And every meeting after that. ⁠
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Download now using the link in our bio. Thank us later.
Our monthly newsletter offers marketing resources to help purpose-driven leaders connect with their audiences. Join our audience of changemakers and stay up to date on the latest cause marketing trends.⁠
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