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Social Impact Resources Blog

Art for Cause: How Non-profits Can Partner with Artists for Change

When most non-profits ask about incorporating artists into their awareness and fundraising campaigns, they think about celebrities or influencer personalities. In their minds, what these public figures offer non-profits is their platform and reach. While we wholeheartedly agree with that value proposition, we want to ensure that non-profits don’t overlook the value that artists produce…

10 Easy Ways to Get Civically Engaged Ahead of the 2022 Midterms

Even if you aren’t following the latest in American politics, a glance at the latest headlines or scroll through social media reveals that things aren’t exactly going well (gestures vaguely at everything). Voting rights, reproductive healthcare, racial equality, privacy, and the ability for children to be safe at school are just a few of the…

3 Steps to Build Stronger Relationships with Celebrities

One of the biggest challenges you may face when implementing your non-profit’s cause influence strategy is knowing how to effectively ask public figures to support your social good campaign and then leverage that support for future collaborations. Relying on the fact that celebrities are generally philanthropic and willing to engage in cause influence, some non-profit…

5 Easy Steps to Measuring Non-Profit Marketing Campaigns

With the future so uncertain, data can be a crystal ball for marketers in today’s world. Effectively creating measurable objectives and accurately tracking your progress towards those objectives is your best guarantee of success. But if you’re wondering how to measure non-profit campaigns and cause-oriented marketing initiatives outside of donations, you’re not alone. Here are…

How Bangsokol: A Requiem For Cambodia Inspired Our Work in the Cause Influence Space

Throughout my career in the cause influence space, I’ve often sought out projects that address how the arts can play a role in healing and social change. From war and injustice to sickness and death, societies have been through and are still going through a lot. How do we reconcile our experiences and heal our…

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As we continue to see the devastating fallout from the overturn of Roe v. Wade, we urge you to keep pushing for access to abortion and other life-saving reproductive care. To help, were highlighting some organizations you can support now to make a difference in the fight for #abortionrights.⁠
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Swipe through to learn more about these orgs.
Planning a #causemarketing campaign is both exciting and daunting. We created this toolkit to help organize and manage all the moving parts, from key messages to celebrity outreach and activation ideas.

Download a copy for your teams next campaign. Link in bio.
In honor of #InternationalYouthDay, were highlighting 5 young leaders giving promise to our future and using their platforms to encourage others to do the same. We aim to support them in their social impact endeavors as they utilize the power of #causeinfluence to help make the world a safe and just place for all.⁠
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Swipe through to learn more about these change-makers.
We asked social impact leaders to share the books that shaped and inspired their philanthropic work. #NationalBookLoversDay⁠
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Swipe through to see what they said. Have you read any of these books? DM us your reading recommendations!
Okay, so maybe creating our newsletter takes a *little* more effort than this. But you know what takes no effort? Subscribing to stay up to date on the latest #causemarketing news and resources.⁠
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 Sign up using the link in our bio.
Were proud to have worked with Dakar-based NGO @ALIMA_org on their #WeAreTheSolution campaign highlighting that the most effective humanitarian solutions start at home, led by local healthcare workers and medical professionals. Leveraging the power of bespoke art produced by the talented @Lossapardo and the imagination of the creative team at @socialclubparis, we co-created and transcreated an international campaign to introduce ALIMAs mission and work to new supporters outside the continent. ⁠
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Read the case study for the full story behind #WeAreTheSolution using the link in our bio.
Despite all the changes Instagram has made in the last year or so, consistent engagement remains critical to growing followers. Even if you dont have time to create multiple pieces of fresh content and trendy videos, its possible to reach new audiences using these 5 #communityengagement tips.⁠
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Use the link in our bio to get the tips and download our free community management worksheet.
Say hi to our hardworking Community Manager, Christian Lloyd! If youve chatted with us via DM or comments, chances are, youve already met. As a kid, Christian wanted to start his own nonprofit, and rallied his community to gather and distribute school supplies to hundreds of disadvantaged youth near his hometown. Today, he works to distribute free marketing resources and information to help other #socialgoodleaders advance their philanthropic missions. We appreciate Christians commitment, kindness, and humor. 

Watch the video and youll see why we love working with him so much.
Need some creative energy as you develop your comms strategy? Our Cause Marketing Toolkit contains ideas and templates to help you brainstorm, plan, and analyze campaigns. #NonProfitResource⁠
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Get the creative juices flowing. Download now using the linking our bio!
Writing goals for your non-profits #communicationscampaign takes trial and error. Before you get started (or frustrated), read our latest blog for tips on developing measurable objectives to align with your orgs mission, identifying the right target metrics, and road mapping tactics to KPIs. #NonprofitMarketing⁠
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Minimize your stress and read the blog now. Link in bio.
As part of our work with @cambodianlivingarts to promote the album, Bangsokol: A Requiem For Cambodia, we hosted a panel of internationally renowned scholars who discussed musics ability to heal trauma on individual and societal levels. Here is one ⁠
of our favorite moments from the insightful conversation. ⁠
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If you havent yet, we invite you to listen to #Bangsokol, which has brought hope and healing to so many. Link in bio.
One of the best parts of working on the #WeAreSolution campaign was meeting the wonderful people at humanitarian NGO @ALIMA_org. Best know in Africa, where the medical nonprofit operates, ALIMA sought to raise support for its work among US audiences. Our campaign leveraged the power of art, created by @Lossapardo, and the reach of relevant influencers to introduce thousands of people to ALIMAs unique approach to humanitarian aid: trusting homegrown solutions, investing in local experts, and building capacity. And along the way, we laughed, cried, and learned with Charlie Kunzer and her talented team. What a journey! ⁠
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Read the case study now. Link in bio.

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