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A Guide to Influencers: Mega, Macro, Micro, and Nano

In August, we published a blog addressing the three most common questions about influencer campaigns. Since, we’ve continued to receive inquiries about specific aspects of influencer marketing. So we’re creating a series: Everything You Need to Know about Cause Influence, Influencer Campaigns, and Ambassador Programs (title is a WIP). In this installment, we prioritize reach…

A napkin with a sketch of an outline for Entertain Impact's business model which is based in cause marketing.

My Journey with Cause Marketing and Starting Entertain Impact

I was sitting at the TJ Martell Foundation’s gala listening to a cancer survivor who had gone on to devote his life to medicine. It was an inspirational speech, and I was inspired. I’d always sought and sincerely enjoyed opportunities to fuse my work as an executive in the music industry with my passion for…

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A Vision for Philanthropy: Q&A With Tarik Ward, ELMA Music Foundation

Entertain Impact recently caught up with the incomparable Tarik Ward, Director of ELMA Music Foundation, US, which grants investments into non-profit organizations that use music and the arts to improve outcomes for children and youth—organizations like The Music and Youth Development Alliance (MYDA), a nationwide coalition of community-based non-profits that provide arts-based youth development programs….

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