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Social Impact Resources Blog

A napkin with a sketch of an outline for Entertain Impact's business model which is based in cause marketing.

My Journey with Cause Marketing and Starting Entertain Impact

I was sitting at the TJ Martell Foundation’s gala listening to a cancer survivor who had gone on to devote his life to medicine. It was an inspirational speech, and I was inspired. I’d always sought and sincerely enjoyed opportunities to fuse my work as an executive in the music industry with my passion for…

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A Vision for Philanthropy: Q&A With Tarik Ward, ELMA Music Foundation

Entertain Impact recently caught up with the incomparable Tarik Ward, Director of ELMA Music Foundation, US, which grants investments into non-profit organizations that use music and the arts to improve outcomes for children and youth—organizations like The Music and Youth Development Alliance (MYDA), a nationwide coalition of community-based non-profits that provide arts-based youth development programs….

Answers to the 3 Most Common Questions About Influencer Marketing Campaigns

Influencer marketing campaigns can be a lot for any leader to get off the ground, from securing board approval and internal buy-in to figuring out how to plan and measure it all. It’s natural to have questions. As the agency who has pioneered the field of cause influence over the past 15+ years, we’ve got…

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