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Social Impact Resources Blog

4 Ways to Motivate Customers to Reshare Your Brand Messaging on Social Media

For non-profit marketers, there’s nothing more powerful than having donors spread your message to their communities. When donors are passionate about a cause, they tell their friends and family about it. With today’s emphasis on visual storytelling, providing donors visual content they want to share is key to turning supporters into evangelists.

Go Give One: Alexa MacLean shares lessons from leading a global health campaign for vaccine equity

Marketers in the philanthropic space know that spearheading a multi-year campaign is a challenge. From adapting to changing situations to dealing with audience burnout, there are many factors to consider. Make the campaign about a global pandemic, and you’ve got your work cut out for you. Alexa MacLean, the Campaign Lead for the WHO Foundation’s…

Cause Influence Insights: What We’ve Learned Creating Social Impact Campaigns

More than fifteen years in the cause influence space and hundreds of collaborations with non-profits and influencers have taught us important lessons about creating effective social impact campaigns. We’re sharing that knowledge here, covering everything from campaign messaging to influencer outreach, from political advocacy campaigns to ambassador programs. We’ve also created a cause marketing toolkit…

Bangsokol: A Requiem for Cambodia, an extraordinary symphonic work by internationally acclaimed composer Him Sophy; U.S. Release May 20, 2022, on Entertain Impact

New York, NY – March 28, 2022 – Bangsokol: A Requiem for Cambodia, composed by internationally acclaimed Cambodian composer and survivor of the Khmer Rouge, Him Sophy, is the first major symphonic work that addresses the traumas of the Cambodian genocide of the late 1970s. The piece places the musical ritual of a Bangsokol – a…

Women’s History Month 2022: Amplifying Female Leaders in Philanthropy

We love Women’s History Month because it creates space for us to spotlight talented leaders with whom we have the honor to work. This year, we’re featuring four women across different sectors of the social impact space. In youth development, political advocacy, social enterprise, and historic preservation, each brings her perspective and background to the…

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Heres a peek at some of the resources were featuring in our upcoming newsletter for #socialgood marketers. ⁠
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When we were asked to work with the WHO Foundations #GoGiveOne campaign for COVID vaccine equity, we were ready. It was an honor to bring attention to the need for vaccines in lower-income countries with help from celebrities like Elton John, Billie Eilish, and the Duke and Duchess of Sussex. Between their support and a $1M match from The ELMA Vaccines & Immunization Foundation, the WHOF was able to purchase over 536k vaccines for those in need.⁠
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Click the link in our bio to learn more about our work on this life-saving campaign.
Don’t let an unorganized workflow slow down your content creation! Our free Social Media Content Planner allows teams to collaborate on copy, share media assets, plan engagement opportunities, and give valuable feedback in a single customizable document. ⁠
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Try it now. Click the link in our bio to download.
If your nonprofit has a big cause to amplify in 2023, then you should work with a big celebrity to spread the word, right? Not necessarily! Our guide to influencer types explains how and when public figures with niche followings can actually have a greater impact on getting your messages out.⁠
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Read to learn which influencer type is best for your organization. Link in bio.
Say hi to the newest edition to Entertain Impact’s team, Adriana Montañez! As our Community Manager and in her personal life, Adriana finds purpose in championing progressive causes and supporting #socialgood leaders making change. Her drive to do good is evident as she helps us amplify philanthropic causes and share marketing resources with nonprofits to advance their missions. We appreciate her dedication to building a kinder, better world.⁠
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Watch the video to meet Adriana and learn why we love working with her.
Today we celebrate Dr. Martin Luther King Jr. His careful planning, persuasive words, strong leadership, and brave actions changed not only hearts and minds but also laws and lives. He is a go-to inspiration. A portrait of a man with a vision for justice. A reminder of our rights and our obligations. #MLKDay
Were excited to work with Partnership for Maternal, Newborn and Child Health (@1point8billion) as they work to amplify the voices of adolescents and youth worldwide through their #1point8 campaign. Together, were making it possible for young people to speak out about their needs while demanding global leaders implement policies that prioritize this generations health and well-being.⁠
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Click the link in our bio to learn more.
We just launched our 2023 Social Media Content Planner, which makes it easy to plan, draft, and finalize your posts across platforms. As an added bonus, we’ve filled each month with key dates to give you a jumpstart when brainstorming.⁠
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Start the year right. Download now using the link in our bio.
Entrepreneurs Clarence and Anna Johnson Dupree opened the Eldorado Ballroom in Houston, Texas’ Third Ward to give members of their predominantly Black community an upscale venue where they could gather and socialize. During its 30+ years, the Eldorado became a world-renowned music venue that brought joy to its community. Though the Eldorado Ballroom closed in the 70s, the building that held its lively energy was gifted to @ProjectRowHouses, an organization that aims to enrich Houston’s communities through art. Today, the nonprofit is restoring the historic building as a community gathering space that will carry on the Dupree’s legacy of bringing the residents of the Third Ward together.⁠
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Learn more about Project Row Houses and how you can support their mission using the link in our bio.⁠
We just finished planning out our 2023 marketing resources. Which topic do you want to learn about in our first newsletter of the year? ⁠
- Sneak peek at our Founder, Paul M. Katzs book, Good Influence⁠
- Design tips from top graphic artists⁠
- Advice on writing celebrity ask letters⁠
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Sign up to get these resources in your inbox! Link in bio.
As Americans, we have the right and ability to communicate with our representatives. Writing your congressperson is a tried and true way of channeling your passion about an issue into a direct action that makes a difference. Here are 5 tips to help you craft a clear, effective message to your legislator. #WritetoCongressDay.
Were coming into 2023 with the same vision but new plans for making the world a better, more socially just place using #causeinfluence and the power of celebrity. Here are some of the things were looking forward to:⁠
- Publishing a must-read on influencer-led social impact campaigns⁠
- Building on our advocacy work to advance voting rights⁠
- Amplifying the voices of global youth to create policies for the future⁠
- Sharing more resources with purpose-driven leaders⁠
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