Filling the role of graphic designer is just one of the many things nonprofit marketers have to do as part of their responsibilities. But limited resources, time, and experience make it challenging to create visually compelling content that reaches your audience. We asked four designers with experience working on social impact campaigns to share graphic …
Creating a non-profit social media content calendar doesn’t have to be one of those tasks cause marketing professionals keep saying they’ll “get to… eventually.” Unfortunately, that often becomes the case for many social impact marketing teams. When non-profit marketers juggle multiple urgent tasks, planning the social media content calendar becomes an afterthought. As a result, …
How to Build a Non-Profit Social Media Calendar (with Workflow Tips and Content Ideas) Read More »
It’s not breaking news that TikTok has successfully implanted itself into the cultural conversation. In the past few years, we’ve seen it transform from a niche app for younger generations to a massively popular platform that has become a major competitor for social media giants like Facebook and Instagram. When a new platform has such …
TikTok Tips: 3 Things Non-Profit Marketers Should Know Read More »
With the future so uncertain, data can be a crystal ball for marketers in today’s world. Effectively creating measurable objectives and accurately tracking your progress towards those objectives is your best guarantee of success. But if you’re wondering how to measure non-profit campaigns and cause-oriented marketing initiatives outside of donations, you’re not alone. Here are …
5 Easy Steps to Measuring Non-Profit Marketing Campaigns Read More »
For non-profit marketers, there’s nothing more powerful than having donors spread your message to their communities. When donors are passionate about a cause, they tell their friends and family about it. With today’s emphasis on visual storytelling, providing donors visual content they want to share is key to turning supporters into evangelists.
If your brand is on Instagram, chances are you’re spending a lot of time creating content. Despite your best efforts at making each post engaging, the reality is that most of it will only be seen shortly after it’s first posted. After a few hours, your amazing creations will be forgotten, pushed too many scrolls …
3 Ways Non-Profit’s can Reshare and Repurpose Content Using Instagram Guides Read More »
In the summer of 2020, as the world self-isolated amid the pandemic, millions of us found new ways to connect remotely. One of those avenues was through an invite-only platform called Clubhouse, a voice-based social app that allows people to connect via live audio discussions centered on specific topics. Users can create Clubhouse rooms with …
4 Ideas for Using Clubhouse as a Non-Profit Thought Leader Read More »
Many of the non-profit organizations we work with continue to struggle on Instagram. They’re limited in terms of the type of content they have access to create, yet they’re tasked to grow Instagram followers and increase social engagement. Sound familiar? The images you get aren’t “Instagram Quality,” you’re confined to the assets that field teams …
5 Ways to Grow Your Instagram Following With Community Management Read More »
Every few years, we see the rise of a new social media platform that dominates the cultural conversation. It can be overwhelming when thinking about how to incorporate a new platform into your existing strategy. How should we use it? Does it make sense for us as an organization? Do we have the resources? As …
TikTok for Non-Profit Marketers: Three Things You Need to Know Read More »
For non-profit marketers, there’s nothing more powerful than having donors spread your message to their communities. When donors are passionate about a cause, they tell their friends and family about it. With today’s emphasis on visual storytelling, providing donors visual content they want to share is key to turning supporters into evangelists.